Graphic designer with wide range of experience in web design, corporate branding, and marketing — Jeff Sheldon — has just launched his very T-shirt and art line (called Ugmonk), and I can’t be more bothered to find out more about him and his T-shirts.
Rangga: Your portfolio says that your experiences are in experience in web design, corporate branding, and marketing. What makes you you think it’s wise to start your own apparel line?
Jeff Sheldon: I have grown up doing all type of traditional art and decided to get into design a several years ago. I started doing some tee design when I heard about contests like Threadless and Design By Humans (DBH). After winning a couple times at DBH, I got really interested in the T-shirt industry and began doing a bunch more freelance T-shirt design. Then after hanging out at Emptees (online T-shirt community) I got inspired to start my own line of shirts and manage the whole process of running a brand.
Rangga: So, what influence you in designing your T-shirt?
Jeff Sheldon: Influences come from everywhere for me, and I am fascinated with how far people have pushed the tee shirt as a design medium. I have a passion for typography, clean lines, and vector art (as you can see at Ugmonk), and I try to incorporate those elements in my work.
Rangga: Last, what kind of people who will likely enjoy wearing your T-shirts?
Jeff Sheldon: Everyone! I think they appeal to a wide range of people from typography geeks to anyone who just appreciates clean design and wants something fresh and new.