Arthur Pang, 19 year-old college student of Northern Arizona created clothing label with his college buddies last year (full team members are Jim Benbow, Derek Monti, Will Mowery, Malcolm Womble and Arthur himself). The label name Bear Annihilator, was inspired by a funny and outrageous name that his friends and him used to reference "the magnum opus of awesomeness". That's before they decided to come up with images of destructive scenarios.
The story started with a series of scientific experiments utilizing cold fusion and recombinant DNA technology gave birth to Bear Annihilator from the dorm room. the infamous angry Bear Annihilator escaped from the makeshift laboratory with one sworn mission: to take over the world.
Stories (of the angry bear) are the center point of every T-shirt designs, despite Bear Annihilator team's unwillingness to excessively promoting the brand with brand-name printed on the design. It's because the company's motto is "Clothing is a Canvas, not a Billboard".
Of course there's always thoughtful answer of whether should brands include or omit their names on the design.
1 comments:
wow, thanks for featuring us!
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Always remember - Wear the Bear.
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