cottonable

Fat Gold is a new clothing brand, just started off with its Spring Summer collection ‘09 with seven new t-shirts. Fat Gold tees reflectabout the brand itself – by putting stuff loved by the crew into the design. So, only when you can associate yourself with the new brand, you will understand why their tees are coll wearable stuff. Sometime I call this kind of brand as “Self-expressing” brand.

But for the clues, there are few things that play dominant role in influencing Fat Gold overall T-shirt designs. T-shirts like Live and die and People don’t dance no more reflects the love for music; while the 100% Fat Free T-shirt reflects the love for donuts and hot dogs. We’ll I could buy the last time mention — I do love donuts and hot dogs too!

Check out Fat Gold online interactive catalog here